Importance of Social Bookmarking Services

Although the concept of shared online bookmarks dates back to 1996, the term social bookmarking is a relatively new concept and was first used in 2003 by Delicious web service. The term ‘tagging’ is also associated with social bookmarking. Using social bookmarking, users can search, save, manage, and organize web pages/websites for sharing or for remembering. With the rising number and growing popularity of online bookmarking services, social bookmarking is also called social book marketing. Over time, bookmarking services have proven to be excellent tools for online marketing. When combined with Search Engine Optimization, social bookmarking can be the key to success of online marketing campaigns.